Natral & Nuutral

Natral & Nuutral is a childrens' clothing brand that specialises in durable, well fitted and comfy clothes. 

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The brief for this brand logo was simple but defined, meaning that I had to precisely interpret to deliver exactly what the client wanted - a watercolour style tree with a tapered trunk.

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I created the logo by hand painting the tree with real watercolour paints, and used Adobe Photoshop to digitally touch up any imperfections and create a clean background, as specified in the brief.

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The clients later asked if they could have more gaps/space in-between the branches, which was not a problem and an easy fix.

After this revision of the logo, it was verified and went on to be used for branding, on the social media platforms, and website.

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I consistently kept contact throughout the process to make sure everything was absolutely perfect, and to the clients needs.

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Later on in the year, the clients came back to me, to request the outline of the tree to be used on their mailer bags. 

Once again, this was a task I quickly undertook, and produced using the format desired. 

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Though my business focuses on digital work, my background in fine art (First Class Honours in BA Hons Fine Art) allowed me to be able to take on the task of hand painting this logo with ease, evidencing that I have skills in many areas.